Understanding Contacts

Designing contacts for a digital product requires understanding of how users communicate with the product and with each other. Knowing how users communicate can help inform priorities and design decisions. Contacts provide an essential piece of communication and allow users to keep in touch and build relationships.

​

Forms

One of the most common contact possibilities is through the use of forms. Forms can be used to collect feedback, request information or suggest a product or service. They are not just used for contact purposes but are also a valuable tool for product owners to track and measure user experience. Forms should be designed to be easily understood and completed by users.

​

Contact Page

Creating a contact page helps make users aware of options that can help facilitate communication with the product. A contact page should contain a variety of ways to contact the product. This may include email contact, phone numbers, links to contact forms, or even a live chatbot. This page should make it easy for users to find the contact information they need in order to get their query answered.

​

Feedback

Feedback is an essential part of any product. It helps identify areas for improvement and allows users to express their satisfaction with the services offered. Contact forms are an excellent way to allow users to submit that feedback. Feedback forms should be easy to understand and should encourage users to provide detailed and thorough information.

​

Chatbot

Chatbots can be used as a primary form of contact for users. They help personalize the contact experience and can provide an efficient way for users to get their queries answered quickly. Chatbots should be designed to feel conversational and should understand user commands in order to properly respond.

​

Keep in Touch

Contacts should not be restricted to only when users have a query or need an update. The product should encourage users to keep in touch with the product or each other and give them avenues to do so. This may involve sending newsletters or promotional materials, collaborating on projects or inviting users to events. Creating an open door of communication will help build user relationships and foster engagement.

​

Designing contacts for a digital product is a complex task that requires an understanding of user communication as well as thoughtful design and development strategies. Keeping users connected and informed should be the goal of any contact process. Understanding and utilizing forms, contact page structures, feedback systems and chatbot technology are essential components of any contact design process. Finally, encourage communication between the product and its users by providing them with opportunities to keep in touch and build relationships.